If you are marketing your own product or working as an affiliate marketer,Pay Per Click is one of the
traffic generation techniques that you may use to Part 2.
7.Google’s Perception of Navigational And Outbound Links
That Proves That They Are Not Marketers. (Marketing Specialists).
(Put Navigational Bar with Legal content and about us at bottom).
*Navigational links should be used to make your
site easy to navigate.
*Outbound links need to be a part of your content.
*Google believes that it is impossible for any one site
to provide maximum benefits to users.
*Give users options and other valuable content and
related information.
8.The One Simple Graphic That Can Mean The
Difference Between Getting Slapped and Getting A
High Quality Score.
Include a Photograph of Yourself.
*Ideally should have a studio photo or head shot.
*Professional photograph is encouraged.
*Action Shots on stage, on a call or leading a team
can also add credibility.
9.Some Often Neglected Content Pages That Could
Mean Immediate Loss Of Credibility From Both
Google And Users, Resulting In A Sudden Drop
In Quality Score.
Quality is More Than Just “Content”.
*Provide information about you, your company and your
team members (about Me/About Us).
*Give visitors and customers an easy way to contact
you (Contact Us/Contact Me, Helpdesk, Customer
Support email and/or phone number)
*Legal disclaimer pages )Terms of Service, Privacy
Policy, Copyright, Earnings Disclaimer, etc)
10.A Goal So Important You Must Strive To Achieve On
Every Click, Otherwise Your Quality Score Can Drop
Rock Bottom And You Would Have No Clue What Just Hit
You.
Always Strive To Impress The Users
*Do whatever you can to maximize visitor and
customer satisfaction (even if they don’t buy)
*Provide quality content and information
*Provide over the top customer service
*Reason: Feedback is randomly solicited from users
on their opinions of your website
11.The Shocking Quality Score Criteria You Must Be
Mindful Of, Especially Because Most Advertisers
Have No Idea This Is Happening And Have
Absolutely No Control Or Say Over.
*Every manually reviewed campaign is subject to final
opinion of the reviewer.
*This often times an opinionated and even
uneducated decision.
*That’s why the “whole package” needs to appear
professional both textually and graphically.
12.How To Build A Lead Generation Page The
Right Way So You Won’t Get Slapped.
Lead Generation is Allowed If You Do it “Right”
*Provide visitors with preview of members benefits and
reason for collecting information.
*Do not advertise you product as “free” if registration
is required.
*Have a legally binding Privacy Policy that is linked
from your opt-in box
*Respect the privacy of your subscribers and only
send them related information and updates.
(bullet points-your solution to your problem is
on the other side of this page).
Summary:
1. Every campaign in manually reviewed and
consistently monitored.
2.User experience is more important than advertisers.
3.Don’t put ads on any of your landing pages
4.Your website layout and graphics should have a
corporate look and feel
5.Use short copt rather than long sales copy.
6.Create a new landing page for every keyword.
7.Include navigational links on your website and
outgoing links in your content.
8.Provide a professional photograph of yourself
9.Add About Me / Us, Contact Me / Us and legal
Disclaimer pages.
10.Always strive to impress the users
11.Give your product a perception of quality.
12.Learn the right way to build lead generation pages.
Recommended Trianing:
Anik Singals Affiliate Classroom: you get a feel for the quality of the training for $1.00 to start.
Rosalind Gardners : The Super Affiliate Handbook.
AdWords List Building Optimization Expert Reveals How to Use Google AdWords To Build a Targeted List
Instantly!
Russell Brunsons Second Tier: Free to Join and Get Free live and archived training. He’s also running a contest right were he is paying people to refer their friends an associates.
And all the free training as a registered silver subscriber to Veretekk.
If this article has been helpful please let me know. Also, if you are a home business entrepreneur, affiliate marketer, or are looking into the business, what training or marketing tools are you looking for to help you with your business plan? Please let me know.
